Role
Video Production
2019-2020
Project Goal
Creating an energetic marketing portfolio to match the FR!SKA brand...
FR!SKA is a brand new enzyme that has been specifically calibrated to time release in the ideal locations within your digestive tract. These enzymes are not your father’s enzymes. With FR!SKA coming to market in spring 2020, they needed an entire catalog of photo and video content to roll out this new product.
For this FR!SKA project, we again collaborated with Finn & Gray to help kick off this brand new health and wellness product. This initial project we sought to create a clean, fresh look with some top flight talent. We helped coordinate the shoot location, talent and other components of the visual production.
Capturing photo and video at the same time takes careful coordination to make sure you capture it all, much less capturing an entire catalog of visual content in one full production day. Skillful pre-production made this shoot go off without a hitch. Afterwards, the photos and video were leveraged for the FR!SKA website, social media, in CVS stores, and paid media.
We love this clean, fun imagery.
