Project Deep Dive

When a mission matters, and dollars are needed to keep an organization thriving, the story behind it needs to shine. Recently, Added Element had the opportunity to craft a powerful fundraising video for The Ordway — a centerpiece for their 2025 spring event, The Ordway Ruby Garden Gala, attended by hundreds of supporters, partners, and […]

We had the pleasure of collaborating with the renowned Gasket Studios on a handful of occasions over the years – without a doubt, my favorite production with Gasket was this Bosley television commercial spot. The agency for this project was Marketing Architects, who led with the creative for this project. The beauty is in the

Have you ever rappelled down the side of a 14-story building, in front of hundreds of people, friends and family, rappelling experts, and news cameras?! Probably not, right? In 2022, we captured the Salvation Army’s event called “Down for the Challenge” where crazy participants went to the roof of the 14-story Omni Lakes Viking Hotel

We were able to collaborate on a fantastic project with Acorns, teaming up with Director Maribeth Romslo. The creative, a vertically shot and delivered social media advertisement, was handed down from the internal Acorns marketing team to the very capable hands of Maribeth Romslo – her directive was to take the rough mold and make

One of our favorite projects in recent years was creating a music video for composer/producer Victor Johnson. Projects like this are so fun because there is so much room for a team to be creative and collaborate to align for one vision — even in the middle of a pandemic.  Victor reached out with an

Our team got to partner with Best Buy for a handful of projects in 2022. One of our favorite collaborations with this electronic retailer was a campaign to train store employees on the different home entertainment options ahead of the big shopping season – a campaign called ‘Go Big or Go Home.’ The biggest challenge

In my formative years as a producer I worked at a company called Dream World Studios — we were commissioned to create four videos for Toro to promote their genuine replacement parts. Toro replacement parts are tuned to perfection and cost more, where third party distributors make compromises in their production process and in return